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Sazerac Company

The Sazerac Company, owner of the Mr. Boston brand, is a producer of spirits, including light and dark rums under the Mr. Boston name, following its acquisition in 2009.

Service: UI/UX Design & UI Development, Mobile App Development, Managed Services

Industry: Alcoholic Beverages, Distillery

Tech Stack: Native iOS, Native Android (Swift & Java)

Profile & Challenge

After acquiring the Mr. Boston brand, the Sazerac Company sought to digitize the famous cocktail book with a comprehensive and mobile-friendly website, and they wanted to further this digital presence with a robust and interactive mobile app.

SOLUTION & OUTCOME

GAP designed and developed native apps for iOS and Android, providing users access to over 10,500 cocktail recipes, bar basics, history, and spirits. The app features included a "Shopping List" and "My Bar," offering unique functionalities to track down ingredients for favorite cocktails. This app not only delivered a user-friendly experience but also enhanced brand value and created a new platform for consumer engagement.

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